Trade Secret Myths Busted
Recorded LinkedIn Live | Originally aired October 2, 2025
Chris Buntel, Co-Founder and Chief IP Officer at Tangibly, and Brad Scheller, Partner at Mintz, took their popular conversation on trade secret myths live after a wave of engagement from their earlier posts.
In this session, they unpack the biggest misconceptions about trade secrets and explain why so many companies underestimate the value and vulnerability of their confidential know-how. Drawing from real-world experience, Chris and Brad share stories, data, and practical steps that any organization can take to build stronger trade secret protection programs.
Watch to learn:
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Why trade secrets deserve a place on your company's priority list
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Why every organization has trade secrets, even outside R&D
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How to overcome common barriers such as time, budget, and staffing
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Why identifying trade secrets is easier than you think
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What it takes to meet "reasonable measures" standards under the law
The Myths They Debunked:
1. Trade secrets are not a priority
2. We don't have trade secrets
3. I'm too busy for trade secrets
4. We don't have trade secret theft
5. We don't have the budget for trade secrets
6. We don't have the staff for trade secrets
7. Identifying trade secrets is hard
8. I'm doing enough already
This discussion reveals how small shifts in mindset and resource allocation can create meaningful protection for your company's most valuable assets.
Watch the recording now and learn how to move beyond myths to real, proactive trade secret management.